check_circle Neutralizes Odors
mood Fragrance-free
change_circle Long-lasting

4.6/5 based on 1000+ happy customers

Novocâ„¢ D1 Shoe Odor Neutralizer

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Eliminates odor. Does not mask it.
mood
Unscented. Genuinely fresh.
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Works its magic overnight.
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Reusable for 4 - 6 months
Limited-time offer
POPULAR
1 Pair
1 Pair
$17.49 each
POPULAR
2 Pairs
2 Pairs
$14.99 each
BEST VALUE
3 Pairs
3 Pairs
$10.83 each
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30-day money back guarantee

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1000+ happy customers

Limited stock remaining

Our odor neutralizer is powered by Zeolite, a naturally occurring mineral used for thousands of years across Asia and the Mediterranean to purify water and neutralize odors. We took that same time-tested mineral and engineered our D1 Formula specifically around the demands of footwear.

Simply place the Novoc D1 inserts inside your shoes after each wear and leave them in for 6 to 8 hours. The D1 Formula gets to work absorbing odors while you sleep, so your shoes reset to fresh by morning.

If for any reason you would like to return your order within 30 days, you can always do so and get your money back. No questions asked.

Orders are delivered within 5–8 business days from the date of purchase.

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3 Steps to day one freshness

1

Place Your Inserts in Your Shoes

Add descriptive text for your row here.

2

Let It Work Overnight

Leave them in for 6 to 8 hours while you sleep.

3

Enjoy Day One Freshness

Wake up to shoes that smell as fresh as the day you got them.

The Novocâ„¢ D1 Difference

Most products mask odor. Ours eliminates it. Our D1 Zeolite Formula traps odor-causing molecules deep at the source, leaving your shoes genuinely fresh.
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Neutralizes Odor

Unmatched formulation for powerful odor elimination

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Unscented

It doesn't mask what's in your shoes. It traps it, absorbs it, and eliminates it.

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Works its magic overnight

Drop them in before bed and let them do the work. By morning, your shoes reset to fresh.

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Reusable for 4 to 6 months

One pair of inserts lasts an entire season. Just place, reuse, and refresh.

No Odor Left Undefeated

Running Shoes
1

Running Shoes

Soccer Cleats
2

Soccer Cleats

Hiking Boots
3

Hiking Boots

Gym Bags
4

Gym Bags

Basketball sneakers
1

Basketball sneakers

Proof Is in the Freshness

Real stories from customers.

Tiffany G.
Tiffany G.
Verified Buyer

My son’s sneakers got wet and even after drying out, smelled like classic funk. My Search term:wife was ready to buy him new shoes but thought we’d try these deodorizers first. It worked.

Novocâ„¢ D1 Shoe Odor Neutralizer

Novocâ„¢ D1 Shoe Odor Neutralizer

$64.99

Purchased on March 3

Brandon E.
Brandon E.
Verified Buyer

I am rarely impressed and thought this would be a gimmick, yet gave this product a try regardless. My biggest issue with the running shoes I get is that when they get wet, they tend to get smelly and it’s over with regardless of how much I put them in the wash or hand clean the inside myself. 24 hours after using them on my sneakers, there is ZERO smell and I am 100% sold.

Novocâ„¢ D1 Shoe Odor Neutralizer

Novocâ„¢ D1 Shoe Odor Neutralizer

$59.99

Purchased on January 19

Heather V.
Heather V.
Verified Buyer

If you're dealing with the unbearable smell of kids' soccer cleats, look no further...this is truly a miracle product.

Novocâ„¢ D1 Shoe Odor Neutralizer

Novocâ„¢ D1 Shoe Odor Neutralizer

$64.99

Purchased on April 11

Derek L.
Derek L.
Verified Buyer

I’ve had these for only 24 hours and I am very impressed. My work boots would smell so bad my Search term:wife would complain. After putting these in for just a couple of hours the difference is night and day.

Novocâ„¢ D1 Shoe Odor Neutralizer

Novocâ„¢ D1 Shoe Odor Neutralizer

$59.99

Purchased on January 15

Kyle M.
Kyle M.
Verified Buyer

They work! Our daughter’s soccer cleats were awful! Stunk up the whole house. These things erased all smell in 24 hours!

Novocâ„¢ D1 Shoe Odor Neutralizer

Novocâ„¢ D1 Shoe Odor Neutralizer

$64.99

Purchased on April 28

Amanda H.
Amanda H.
Verified Buyer

BUY THESE…NOW! I stumbled upon these after searching in vain for ways to mitigate the God-awful stench of my son’s soccer cleats. The smell made the 45 minute drive to and from practice practically unbearable.

Novocâ„¢ D1 Shoe Odor Neutralizer

Novocâ„¢ D1 Shoe Odor Neutralizer

$64.99

Purchased on May 1

You got questions we got answers

Find answers to common questions about our products and services.

We offer free shipping on orders over $50. Standard shipping takes 5-7 business days.

Yes, there's nothing to learn. Slip one inside each shoe after you take them off, and they get to work eliminating odor while you're not wearing them.

Up to 6 months under normal use. If you're putting them in damp or heavily soiled shoes regularly, you may need to replace them sooner.

Yes, they're compact enough for any travel bag. We do recommend packing them in checked luggage, since the natural mineral inside has been known to trigger security scanners when carried in hand luggage

Very well. Most shoes are reset to fresh after a single overnight use, whether they're sneakers, cleats, work boots, or anything in between. If the order persists, leave the inserts in the shoes for a longer period of time.

No, it does not leave any residue inside your shoes.

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30-day money back guarantee

Return your order and get your money back. No questions asked.

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Secure Payment

Your payment is encrypted and secure.

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Dedicated Customer Support

Our customer service team is available for every order, every question.

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Easy Returns

Not satisfied? Return your order no problem